How to find and share your Top Instagram Posts of 2018 | Optimize

How to find and share your Top Instagram Posts of 2020

We're officially a few weeks away from the end of the year, which means it's time for you to sit down and reflect on what chaotic year this has been, and what better way to do so than to browse your most popular Instagram posts of the year?
March 20, 2020 — Black Current
Tags: instagram

How to Make Money with Twitter

Twitter offers users the ability to create the best marketing campaigns using the simple idea of letting users update their status in less than one hundred and forty characters. This unique social media website has become one of the most popular sites along with the likes of Facebook and Youtube. The general idea is for users to update their status to whatever they feel like, weather that is news, gossip, sports scores or even advertisements.
March 02, 2020 — Black Current

Tips and Tricks for Using Twitter

As one of the more popular forms of social media on the internet today, Twitter can be very helpful and beneficial to driving traffic to a company website or blog. Since this is a free service to all account hodlers, Twitter is without a doubt the best way to advertise a product or service without worrying about cost or budgeting. Following a few simple tips and tricks can help drive internet traffic to virtually any website on the internet.
March 02, 2020 — Black Current

How to Create a Great Landing Page for your Facebook Fan Page

A Facebook fan page is currently the best promotional tool for a business after a Website. Fan pages usually rank high in search engines like Google or Bing. However, considering the hundreds of thousands of fan pages that already exist, it is becoming increasingly difficult for companies to be noticed. So, how do some of them enjoy so much success on Facebook (and elsewhere)? Because they have harnessed the power of landing pages. This article will give you advice on how to create a landing page that will differentiate your fan page from the crowd.

Study the Pros

As always, research is the first and most important step. Studying how others do it is the best way to see what works or not and helps stay abreast of competition. So, start with the biggest brands on the market. Let us study Coca-Cola, Red Bull and Starbucks, for example. What makes the landing pages of their Facebook fan pages efficient and attractive?

Creators of the Coca-Cola landing page use an array of very appealing tools: videos, fan photos, colors and shapes. The content targets visual people, who make up most of the English-speaking population. The page works as a hub: visitors can access a lot of content outside Facebook, including the official Coca-Cola Website, the Live Positively Website, and find the brand on Twitter, Myspace, YouTube and Flickr. Overall, this is a smart landing page that focuses on customers before anything else. It makes you want to click on "like" even if do not enjoy drinking Coke.


Starbucks' landing page is very different but still efficient. The creators rely more on calls to action ("see" - "join" - "send") with pictures of smiling people obviously enjoying their Latte. Like Coca-Cola, Starbucks is a very successful company. Why do they stay on top? Because they are committed to engaging fans and making them feel as though they are part of a big family.

As far as Red Bull is concerned, the landing page is not only a call to "like" the page. The visual content (blue, red and yellow arrows) redirects the eyes towards the tabs at the top of the page. Simple is often what works best!

Know Your Niche

Companies like the three mentioned above continue to thrive after many years because they have done a lot of research and know who their customers are. Being aware of your niche is extremely important. So ask yourself the following questions: What is the average age of my visitors? Are they mainly women or men? Where do they come from? If you can answer these questions, you should be on your way to create a landing page that targets the right customers.

Use Static FBML

Now, one question remains: How do you create a landing page for your Facebook fan page? You need to install a specific application: Static FBML (Facebook Markup Language) does not cost a cent and gives you the freedom you need. You can create a very appealing landing page within a few minutes by incorporating links, videos, pictures, and many other things. However, you must have a basic knowledge of HTML.

Here are some great articles that will help you get started:

  • Basic HTML Code for Your Static FBML Pages on Facebook
  • Facebook FBML HTML Code
  • 7 FBML Examples to Rock Your Facebook Fan Page

Keep it SUV

When you work on your landing page, always remember to keep it SUV: Simple, Unique and Visitor-friendly. Your goal is to grab people's attention right away; you want them to click the "like" button. So, make sure that your landing page is a good reflection of who you are and what your company stands for.

Now, you know what to do. Good luck!

March 02, 2020 — Black Current

5 Social Media Sites Important for Small Businesses

When the average person thinks of a social media site, they immediately think of sites like Facebook and chatting with friends while playing games. While this is very true for most consumers, small business owners need to think of social media sites in a completely different way.

March 02, 2020 — Black Current

Tips for Developing a Social Media Strategy for a Small Business

Developing a social media strategy for a small business consists of more than simply joining Facebook, MySpace and Twitter. More businesses are learning how to leverage online tools to their advantage to increase exposure and to increase profits. Online social media websites have exploded during the past decade into a billion dollar business.

March 02, 2020 — Black Current

How to grow your own meme page

The process of growing an Instagram page is pretty straight forward. I'm going to try to break this down into small steps so you can start and automate your own page today for free.

July 23, 2019 — Black Current

How to pay using BitCoin

Cryptocurrency is a great way to send and receive payments digitally, due to it's growing popularity we've decided to show you a few simple ways to buy Bitcoins.

Once you have Bitcoins, you can save 50% off our services on CryptoSMM 

1. CashApp

CashApp is a simple and secure way to send money between friends and businesses, just like PayPal.

CashApp recently added the ability to buy Bitcoins instantly using your balance, you can sign up for a free Cash App account here.

Once you've created an account, you connect your bank account or debit card and add 'CASH' to then exchange for Bitcoins in minutes.



After adding Cash, you can then exchange them for Bitcoin within minutes.

Once you purchase Bitcoins, you can then check out using CoinPayments on our website



You can also buy Bitcoins instantly using CoinBase, sign up to an account and follow the same steps above.


July 17, 2019 — Black Current

How we grew an account to 38,591 in a few months

We ran a little experiment of our own, growing our own account from 1 to 38,591 in a few months.

May 20, 2019 — Black Current

Social Analyzer: AI-Powered Auditing and Tracking Tool

We designed Social Analyzer with your best interest in mind, included all the tools you might need to get reliable and meaningful analytics on your social media campaigns. 

December 31, 2018 — Black Current